Suno has struck a licensing agreement with BMG that pairs rights access with new usage controls, including limits on downloads and watermarking of AI-generated tracks. The arrangement gives the music generation platform legal access to BMG’s catalog while building in guardrails meant to address rights holders’ concerns about unauthorized use and traceability.
Alongside the licensing terms, the deal introduces two new outputs for users: a professional tier and a physical product option, expanding how Suno-generated material can be distributed or monetized beyond streaming platforms.
The agreement reflects a broader industry pattern of major rights holders negotiating direct licensing terms with AI music generators rather than pursuing litigation, following similar moves by other labels and publishers over the past year.
Read the full story at Music Business Worldwide.