Sound Credit has relaunched as Flowthru, expanding its credits-management roots into a broader platform for music collaboration and release preparation. The service combines lossless audio sharing, timestamped feedback, version tracking, credit and split management, and rights registration tools in a single workspace, according to the company.
The platform says it has reached partnerships and integrations with Warner ADA, BMI, The Orchard, Avid, The MLC and Memphis Record Pressing. Flowthru reports a 450% increase in paid customers since late September 2026, along with a sharp rise in weekly checkouts following the rebrand announcement, though the company did not disclose underlying subscriber figures.
Founded by mastering engineer Gebre Waddell, Flowthru counts producers and engineers including Boo Mitchell, Rob Caggiano and Antonio Dixon among its users, the company says. Flowthru is also launching a podcast, How It Came Together, featuring conversations with songwriters and producers, with its first episode set for December.
Based on a press release provided to Music Industry Weekly by Christian Harp, rockpaperscissors.biz.