Ijahvan: Artist’s Powerful and Inspirational Anthem for the Masses Becomes a Global Hit

0

Amassing more than 300,000 views on Youtube and nearly 40,000 Spotify streams in only a month, the track “The World is in Trouble” by rising artist Ijahvan has become a powerful anthem inspiring and reminding the masses that the fate of the world is in their hands. 

Ijahvan is a quickly rising musician born and raised in a small town in Jamaica called Annotto Bay, St. Mary. Growing up with a burning passion for music, the singer started to pursue his vision in music while he was attending St. Mary High School and Portland High School and throughout Knockalva Agricultural School and Case College. Through these institutions, he sharpened his craft in singing and songwriting. 

To pursue his calling in music, Ijahvan made a bold decision to move to New York. He has teamed up with Lion Melta and Da Professor of Jetset Music Group for the release of his first-ever single, “The World is in Trouble.” Immediately after its release on various music and streaming platforms, the song became a global hit amassing more than 313,000 views for its official music video on Youtube, another 300,000 views for its official lyric video, 171,000 views for its audio release, and nearly 40,000 streams on Spotify all in just one month. 

Indeed, Ijahvan is on his way to becoming a household name in the international music industry. His music’s ability to capture the emotions of listeners by reminding them of the different forms of crises in the world is truly one of a kind. For this rising music star, he does not enter the music industry to compete with other artists; instead, he believes that music is, ultimately, a mission to touch people’s hearts and souls, and this is what he is doing today.

Living in a tumultuous world today where uncertainty is increasing and crisis is rising, Ijahvan felt the need to step up and use his music to spread positivity. Through music, the artist hopes to ease the fear, sadness, and other depressive feelings that people are facing today. His impactful lyricism seeks to bring hope for the world to rise above all the challenges along the way. 

Today, Ijahvan is most excited for his upcoming EP to be released in 2021 with “The World is in Trouble” as its first single. He is determined to create a lasting set of work in the music arena, which will stand the test of time. In essence, he is on a mission to build his legacy in the music industry, and he hopes to help others, in one way or another, through these endeavors. 

Ijahvan hopes to serve as an inspiration for aspiring musicians and musical artists who are reluctant to pursue their dreams in these difficult times. He urges them to continue chasing after their ambitions when given a chance.  

While the singer may not have the power to see the future, one thing is for sure: he strives to become one of the world’s top international artists and brands sooner or later. With unmatched passion, determination, and hard work, it is easy to see that Ijahvan is one step closer to his vision.

To know more about Ijahvan and his songs, you may check him out on Youtube or Instagram.

Charlie Whitley Brings Positivity and Cheer Through Music

0

Music can evoke a wide array of emotions in both the musician and the listener, making it such a powerful form of self-expression. The persistence of the COVID-19 pandemic and the chaotic state of current affairs can easily extinguish the last embers of hope, if not for the persevering nature of humanity. At these times, the people need positivity and uplifting content in the media, which is exactly what nine-year-old Australian singer and actor Charlie Whitley is bringing to the public.

Charlie Whitley grew up in the spotlight. The first acting and singing projects he took on were when he was only five years old. In the four years that he had been professionally performing, he has built a considerable portfolio with projects from Los Angeles to Sydney, Australia.

This young talent has starred alongside Lupita Nyong’o and Josh Gad in Little Monsters, a 2019 film about a kindergarten teacher and her class stuck in the middle of a sudden zombie outbreak. He has also appeared in commercial ads for NRMA, Holden, Big W, Freedom Furniture, and Amazon USA. He co-hosted the Nickelodeon Industry Awards in 2014, performed as a lead singer at Universal Hilton Showcase in Hollywood, CA, and TCE Showcase, and even ventured into stand up comedy as the opening act of Laughing Matters 2018, which happened in Los Angeles, California.

Charlie Whitley has a wide skill set but is currently focused on his music career. His debut solo release is titled Girl Behind the Show and was released in September 2020, and despite getting a late start this year, he is determined to make this fourth quarter productive. The singer is already working on the second and third releases, ‘Tis the Season and Took the Words, which will be released in December and January, respectively.

The child star is a fast learner by nature, and he takes pride in the near-photographic memory he has that has become useful in his singing. With adeptness in playing the guitar, piano, and drums, he creates music with a fun, energetic, fresh, and happy feel. Eventually, he hopes to join the Disney family and star in one of their shows.

Exuding positive vibes in every performance and encounter, Charlie Whitley always gives an effort of 100%. Brimming with energy and optimism, he eagerly looks forward to each day as new opportunities for him to hone his craft and share his gifts with the world. His talent and disposition leave a lasting impression on everyone who has been blessed with the opportunity to witness his performances.

“I am motivated with making people happy” is his simple answer when asked about his motivation. He focuses on making music as it is a quick way to lighten up people’s moods. With such noble intentions and an outstanding work ethic, he has dedicated himself to improving both as a singer and an actor. Despite his young age, he has grand ambitions for the future, and he will stop at nothing to achieve them.

Charlie Whitley is thankful to his parents for their unconditional support in his career in entertainment. He hopes that with himself as an example, parents of other children would consider unlocking the hidden talents that their children may possess.

Learn more about him by following him on Facebook, Instagram, and Tiktok.

LA-Based Sig Official Showcases the Sound of Haiti

0

What would it sound like to listen to the sounds of a nation, the vibrations of its people – a heartbeat of music? Sig Official shines a light on the country of Haiti and the people that live there, masterfully weaving a euphoric melody for everyone to be at home within her music. She has innovated a safe space for her culture to be heard. Her music speaks to reforms, love, and pride of a culture and its music; it speaks of unadulterated truth and identity: hope for people to know that they are heard, and that it is okay to be different.

Sigourney “Sig Official” Sterling is a Los Angeles-based independent artist who was born in Port au Prince, Haiti. Growing up on the East Coast, Sig found herself in the middle of Los Angeles, where she started producing for local artists while attending college at the Arts Institute. It was somewhere during this period that she would discover her true calling in front of a microphone. She found her voice and her confidence then she made her way over to the West Coast and began recording over Afrocentric tunes. 

Sig’s style of music draws from Afro beat culture, Haitian Kompa and Zouk. She successfully mixed distinct genres of music while shining a light on diverse sounds in hip-hop culture. Her self-produced single, “Kreyol,” has been tremendous in its effect on the local community as well as her community back home in Haiti.

The soul base of music with Afro/Kompa beats are remarkably underrepresented in media. Sig feels a passion to provide listeners with a melody they can relate to, and a sound that they can come to love, not just for her native Haiti but for people from different ethnicities. Deviating somewhat from mainstream genres, she attempts to touch base with different cultures to attract those listeners who are in search of something different or who may be overlooked themselves. Her latest track “Pause” has surpassed expectations and more of the same is expected in the coming years.

After working hard to build a foundation, Sig Official aspires to reach a worldwide audience and maybe reserve a special place in their hearts for a little island called Haiti. She wants to be a reference for a new sound, bringing a diversified music taste into social circles while inspiring others to try new things, face their fears, and own their identity and find their place in the world.

“I am a lesbian, Haitian-LA based artist, and the LBGTQ+ community is very important to me; being from a third world county where who I am is still being frowned upon.”

Sig Official ultimately wants to be a figure people can relate to and feel represented by, for her listeners to feel heard while having fun. Sig shares, “Not everyone can speak out about the experiences they face nor get the recognition they deserve. I want my music to give them that. And to leave a memorable legacy to the people of Haiti that will motivate any up-and-coming artist or youth in the area to embrace the culture.”

To learn more about Sig Official you can visit her website or look her up on Instagram. You can also stream her music on Spotify, Apple Music, YouTube.

Alexander Scharf on Enabling Success for Artists and Brands in the Music Scene

0

At the receiving end of considerable clamor for change, the music scene is inarguably an industry that needs to transform for the better. Countless aspirants have put up the white flag, finding that the field they want to delve into is characterized by its uneven playing field and enables the success of only those who have the resources and solid connections to back them up. In acknowledgment of the gaps inherent in the industry, Alexander Scharf has made it his mission to be a reliable pillar of support for budding musicians. 

Alexander Scharf braved the highly competitive waters when he turned seventeen. Under the mentorship of one of his high school classmates, he learned the ropes and, over time, realized that if he wants to drive change in the music scene, he would have to be able to deliver services that can help build the credibility of artists and brands online. This realization led to the creation of Blue Chip Media, a company born out of this young go-getter vision at age eighteen.

Today, this 19-year-old emerging power player is earning recognition for providing artists and brands with the tools they need to propel themselves to the next level. By offering the value that every independent artist deserves, Alexander Scharf has been able to address the issue concerning record labels taking advantage of hopefuls who do not have the right people facilitating their growth in the industry. 

Alexander Scharf found the appeal of producing song mixes in the process of establishing a platform designed to elevate artists to greater heights. Soon enough, he began delving into the craft, expanding his repertoire of skills and giving him an area where he could apply his mastery at scaling brand visibility and reach. This particular endeavor allowed the highly respected personality to further foster trust between himself and his clients as the latter were able to witness how he puts his brand strategies to good use. 

At Blue Chip Media, Alexander Scharf, and the brilliant team running this growing institution considers how serious artists are about translating their vision toward succeeding in the music industry into reality. They then determine if other services in their line of offerings, such as artist development, studio time with top-tier producers, and radio distribution, to name a few, would be instrumental in the evolution of the artist’s career. 

This brainchild of Alexander Scharf has cemented a reputation for excellent customer service at the get-go. For this future household name, it is essential to understand his clients’ circumstances and specific needs not only to keep them satisfied with the services offered by Blue Chip Media but also to guarantee that the most appropriate solutions to their most pressing needs are identified and delivered. 

In the coming years, Alexander Scharf is committed to taking under his wing budding artists and aspirants who show dedication to improving their credibility and growing their online audience organically. Additionally, he plans to continue going the extra mile in developing authentic relationships with clients and serving as a guiding hand as they take the necessary steps toward the fruition of their dreams.

Learn more about Alexander Scharf by visiting his Instagram page.

Rising Singer and Songwriter Chris Mar Turns Life Around Through Music

0

Music is an instrumental catalyst in the life of Chicago-born and raised rising singer, Chris Mar, helping him navigate through his life’s greatest challenges from running with the wrong crowd to using drugs and almost getting arrested for a DUI offense. What should have been a dark and dangerous path was transformed into something meaningful as he focused on his music and providing a good life to his son, who looks up to him in every way. 

The Mexican-American singer and songwriter recently released a music video on YouTube titled Chris Mar-Bella, and is fast becoming a crowd favorite among fans of Spanish songs. Seven months ago, the 29-year-old singer also released his single titled Letter for You featuring Hannah Bielicki. He has written other promising singles that include Te Quiero Ver and La Primera, Spanish songs that have attracted fans from the Latin community to his distinct brand of music. 

Chris Mar has been recording songs since the young age of 15. When he was just starting out, he recorded songs at Sonic Palace Studios under the mentorship of his sound engineer, SoundGuyMike. While he mostly writes Spanish songs to connect with the Latin community, he is now working on coming up with English songs to cater to a wider audience. More so, he wants to set a good example for his son, teach him to see things from a better perspective, and leave him with something that he can truly be proud of years from now. 

“I wanted to create a legacy and start doing what I love to do. Making music calms me down and keeps me busy. It has helped me stay out of trouble and stay on the right path. I just love the feeling of creating something new. I enjoy writing and composing my songs. It’s the love that I have for it and the drive that makes me do more and more. I was working at my job and was working 10 hour shifts. It was the same routine over and over. I didn’t feel right and I felt like I needed to do something with myself. That’s when it hit me, I needed to focus on my music and show it to the world,” Chris Mar reveals.

The pandemic also had drastic effects on his songwriting and recording as the studio where he often records his songs were forced to close down for a couple of months. Determined to stay productive even during a very challenging season, he started connecting with other artists using the app Fiverr. As it turns out, Chris Mar was able to come up with exciting new beats in preparation for when the studio reopens. Finally, he is now back to recording these songs and is currently working on two music videos. 

Chris is especially drawn to the experience of creating something new, something that has the potential of impacting the lives of other people. Staying in a full-time job did pay the bills, but it did not bring life to his spirit the way music does. For Chris Mar, professionalism is very important in order to make it in the industry, and it is for this reason that he maintains cordial relationships with people from the industry, conducts himself appropriately when meeting people for the first time, and works hard to get things done at all cost. 

He looks forward to one day connecting with the right people who can help him take his music career to the next level. For Chris Mar, it is only a matter of time before the right record label takes notice of his rare talent and signs him up for an even exciting musical journey. 

Follow Chris Mar’s YouTube channel to listen to his music. Check out his Instagram account for updates on his latest projects.

How Tyrone Evans Clark Went From Homeless to CEO and Multi-Awarded Brand in Entertainment

0

There are two kinds of people who find success in the world: those who inherit from their families and those who grind to reach the top. Tyrone Evans Clark is a multi-award winning American entertainer, writer, and director who falls under the latter.

Although life at home was more than just complicated, Tyrone Clark did the impossible and graduated from Benton Harbor High School a year later. Even more impressive is the fact that he graduated with honors and several scholarships from PUSH Excel, Horatio Alger Association, Rosa Parks Foundation, Burger King, and Gates Millennium, to name a few. Ultimately, Tyrone chose to study at The Art Institute of California in Los Angeles, earning a Bachelor of Science, Game Art, & Design.

Eventually, Tyrone decided to create his own company called TYRONE EVANS CLARK Incorporation or TEC Inc. He created TEC to be a technical, interactive media, and entertainment company. TEC focused on going beyond the box with technology, specializing in virtual reality, augmented reality, mixed reality, computer-generated reality, artificial intelligence, and so much more. 

During that time, Tyrone would also take a bigger interest in entertainment. By 2018, he would start pursuing a career in movies and television. Initially, the entrepreneur’s passion began in high school when he was forced to make a film for a class, but Tyrone decided to get into technology. Tyrone had already made an appearance on television as he appeared on Kevin Trudeau’s Investigating Free Money when he talked about his life story. Years later, Tyrone would appear in small/major roles in Award-Winning television series, short films, and feature films.

By 2019, he created his own series titled Homeless Sam & Sally, taking the role of Sam Silver. The story revolved around a homeless mother and son, played by Tyrone himself, as they cope with their current situation by daydreaming, being silly, and doing random things. Tyrone based his story on his personal experience. He would make a movie based on the series a year later. Tyrone wrote, directed, produced, and acted in the series and film. He also added to its soundtrack (Courtesy of Tyrone Evans Clark Inc.). 

Around the same year Tyrone came out with a few popular songs (singles) titled “‎Inside of Me!”, “Video Game”, “Look Me in My Eyes”, “Hope”, and later “Gotta Get Some Tissue! ” in 2020. Tyrone was inspired by some of the greatest artists out there such as Prince, Michael Jackson, Janet Jackson, David Bowie, Little Richard, Lenny Kravitz, James DeBarge, Tina Turner , etc.

When Tyrone wrote the song “Inside of Me!” he thought about how it is so easy to allow other people inside of our lives physically, emotionally, and spiritually while simultaneously having sex with them. Prince, Michael Jackson, David Bowie, and Little Richard at the time were called sex-benders because they had the ability to come across on stage as feminine or masculine and get away with it. They all had an energy about them that made people want to get on their knees and praise them like gods. Tyrone told us that he got the sex appeal from Lenny Kravitz, Tina Turner, and Janet Jackson. They were not afraid to be sexy and talk about sex.

Some people even told him in person that he looks like Lenny Kravitz and sometimes even a Jackson. Low-key, Tyrone even enjoys listening to Vanessa Williams and Toni Braxton sometimes just to clear his head at the beginning of each day.

“Inside of Me” (Tyrone’s first single), just like all the rest of his songs, is meant for fun times and just for shaking your booty on the dance floor with someone you can possibly take home or even maybe show them off to your mama.

When he is not busy running his company or working in the entertainment industry, Tyrone Evans Clark spends his free time writing and making music. His songs are already up on streaming services like Apple Music/iTunes, Spotify, and Amazon Music. Tyrone E. Clark hopes to become a more recognizable name in entertainment, music, technology, and the gaming field, having already won multiple awards.

To learn more about Tyrone Evans Clark or TEC, you may visit his website.

Que Rasheed Releases Debut Single “Under Pressure”

0

Rising hip-hop star Que Rasheed is making waves in the local Georgia music scene and beyond with the release of his first musical single “Under Pressure.” The track is starting to gain momentum as it dominates radio waves and online channels across various demographics. 

Quran Rasheed Salaam, also known by his stage name Que Rasheed, is an artist who hails from Gainesville, Georgia. Born on October 16, 1997, the artist was born into a musically inclined family. His parents were both singers in a traveling choir and would bring Que and his siblings to every show. At the age of eight, the musician and performer started getting into music himself, inspired by his parent’s passion and dedication to the craft. “They made me want to work on my singing,” shares Que. For a season, he also played the Trombone, which helped him develop his musicality. 

Growing up, Que would start picking up other musical influences. He fell in love with hip-hop and started listening to artists like Andre 3000, Big Boi, Eminem, Nas, and B.O.B. That exposure would drive his passion for rapping and form his sound. Today, he carries his early influences in his music. What makes Que’s music unique is how closely knit his story is to every song he writes and plays. “The music I make is based on my life, love, trauma, and fears,” explains Que. “I won’t lie in my art for views. What you hear in a song from me is who I am.” Que Rasheed’s music is honest and open, never holding back on what true feelings surface from specific experiences. 

The artist’s latest track, “Under Pressure,” is a testament to the up-and-coming rap sensation’s authenticity and genius. He released the song on Apple Music on November 12, 2020. Today, the EP single continues to make rounds on other platforms and shows. 

Working with Que Rasheed on the track is the platinum producer and Grammy-nominated artist K.E. On The Track, who has worked with other music bigs like Lil Wayne, Jay-Z, DJ Khaled, Chris Brown, Nicki Minaj, Flo-rida, Lecrae, and Fetty Wap, to name a few. Working with the legendary producer has been instrumental to the rise of hip-hop artist Que Rasheed. Apart from his music, Que also busies himself with his entrepreneurial ventures. In recent times, the artist started a clothing line of his own named Title Page.

When writing material, Que Rasheed makes it a point to be conscious about his lyrics, ensuring that his tracks contain both substance and style. To the rapper, music isn’t about catchy beats alone. It’s also about sending a message that adds value to the listener. Que shares how his respect for the craft obliges him to bring that level of excellence in his songs. 

Que guarantees that “Under Pressure” is just the beginning. Currently, the artist is brewing more songs that the hip-hop community across Georgia, Atlanta, and all across the nation and the world will appreciate. The artist also looks to collaborate with more producers in the coming days.

To learn more about Que Rasheed, check out his Instagram account, Apple Music profile, and Spotify profile.

Mynk Amillyon is Georgia’s Newest Female Rap Sensation

0

Keira Brown, better known as Mynk Amillyon, grew up around music and naturally fell in love with the craft from hip hop, R&B, rock, country, and many other genres. She was exposed and encouraged at an early age, performing at family gatherings and local talent shows until her passion for performing grew bigger. Today, Mynk performs at some of the biggest stages across the country.

Born and raised in St. Louis, Mynk Amillyon dreamed of conquering the national music landscape. She ventured to Atlanta, and there, on its big stages and music-loving audience, she grew her passion. It’s safe to say that Mynk is Georgia’s newest female rap sensation, out to the world that her sound and epic lyricism is enough to shake the country. Like some of her idols, including Lil Kim, Nicki Minaj, Michael Jackson, and Mc Lyte, she aims to create a name of her own and feels that it’s her time to take the spotlight.

In 2015, Mynk Amillyon began to take her career to new heights as her popularity increased like wildfire on social media. Audiences from the digital platform loved her songs Savage, Hit My LIne, On Ya Head, and ore. Mainly produced by her own record label, Amili Entertainment Group, Mynk ensures that all her tracks embody creative freedom and authenticity. 

“I wanted something to call my own so I created my own label so I could creatively steer my career independently,” shared Mynk Amillyon. Asked how she balances being an artist and an entrepreneur at the same time, Mynk revealed that it’s all about achieving a balance. For her, there is a struggle in any venture. One only has to dream and work hard for what they truly want to accomplish in life.

Mynk Amillyon is caring, humble, daring, and original—four traits that separate her from the rest of the pack and allow her to eclipse other upcoming artists. To echo her words, music is an avenue to pursue fortune, fame and for reminding everyone that the industry is not a man’s game. Mynk paves the way for many female rappers who aim to reshape the industry and inspire others to follow in her footsteps in a male-dominated scene. 

Currently, Mynk Amillyon is amplifying the release of her new single called Bagz. “The track is about ladies who work hard to take care of themselves, stay fly, and are able to attain their own money,” said Mynk. The track ensures that audiences would have a good time while listening. On a deeper level, Myck created the track for “women of all faces and races” who have fought through every adversity. 

Mynk Amillyon has performed in Las Vegas, Detroit, and other major cities in the South and looks forward to visiting more once the pandemic clears. The artist aims to meet more fans across the country and show her appreciation for their support over the years. Besides rapping, singing, and songwriting, Mynk also explores various opportunities in modeling and acting. She has also performed in multiple dancing competitions during her adolescence.

Learn more about Mynk Amillyon on Facebook.

Jeremy Alan Jones and His Smooth Transition through Music Genres

0

Hailing from Little Rock, Arkansas, Jeremy Alan Jones is the kind of artist that comes along only once in a while. Jeremy built a career in rock, R&B, and hip-hop before finally finding his place in country music. Although he wasn’t creating music in different genres just for fun, he was able to build a career in each genre. Even now that he is known as a country musician, he remains the only country musician to be picked up by urban radio and country radio at the same time. His level of versatility is astonishing. 

Jeremy started recording music when he was 12 in an apartment closet. He picked up rock music and then got a shot to play as a backup vocalist for an American rock group named Saliva in 2001. He was on the group’s album titled Back Into Your System in 2003. The same year, he got married and took a seven-year break from music to raise a family. 

After his hiatus, Jeremy returned as J Bravo, an R&B musician. He made some connections with the mainstream music industry and scored collaborations with artists like T-Pain, Twista, Gorilla Zoe, Snoop Dogg, Yung Joc, Ying Yang Twins, Juicy J, among others. In 2012, he worked with music producers Jon Redwine and Marley Waters. He also worked with songwriters Rob-A, who wrote “Disturbia” for Rihanna, and Nate Walker, who wrote “Blame It on the Alcohol” for Jamie Foxx and “Say Ahhh” for Trey Songz.

After a few years in the R&B/hip-hop scene, Jeremy decided to try his hand in another music genre. At 42 years old, he dove into country music. With his deep baritone voice and his natural southern twang, he fits right into the country music role. Jeremy got the chance to work with Redwine again, and they created the hit country song, “I’ll Wait for You Anyways”. The song’s hook was done by JVZEL, a backup singer to Rihanna. Not long after it’s release, Jeremy remixed the song with Gorilla Zoe. The remix made all the difference as it dominated the airwaves and made it to country radio and urban radio at the same time.

Jeremy understands the uniqueness of his music style, and he knows how much it appeals to his audience. “What makes my music unique is that I have country leads on my songs, but I also do all of my harmonies, whether it be falsetto, high notes, aired out notes, or deep notes. I’m making country music and putting hip-hop artists and R&B singers in my songs. It’s extremely versatile, and a good listen for just about everybody,” he says.

Jeremy sees music as an outlet to express himself. Getting the chance to make music motivates him and gives him the power to uplift people with his lyrics. Being a nominee at the CMAs is one of his major goals, and he plans to work hard to achieve that. 

Follow Jeremy Alan Jones on Instagram or stream his Album on Apple Music and Spotify.

Lanita Smith’s Latest Single Shaking Music Foundations

0

Last November 6, 2020, highly celebrated artist and songwriter Lanita Smith released her most recent single entitled “Holdin’ On.” Since then, the track has shaken the music industry at its core with a positive message of hope and perseverance that comes at a timely juncture. As the world continues to power through one of the greatest health crises this generation has ever experienced, Lanita’s newest single breathes life into a highly discouraged world. 

Lanita is a singer, songwriter, and musician of epic levels. American musician and record producer Don Was picked her as the winner of Center’s Singer-Songwriter 4. She is also an affiliate of the LA Chapter of The Recording Academy and mentee of songwriter Maureen McDonald, also known by her stage name Mozella. 

A creative heavyweight with connections in high places, Lanita has worked with award-winning artists and producers like Aaron Neville, Jessica Sanchez, Chance The Rapper, Ty Dolla $ign, Kanye West, and Teddy Riley, William Bell, and Colbie Caillat. Her work is also in shows such as Addams Family, Hustlers, All American, and Greenleaf. Lanita Smith is also the co-founder of the music brand “Little Monarch,” along with Casey Kalmenson. Together, the duo produced and released the hit single “No Matter What,” which has reached over 22.5 million streams on Spotify to date.

Lanita Smith’s latest single, “Holdin’ On,” draws inspiration from the many other great musical creations released during the barrage of unprecedented events that have rocked the nation and the world. As the world continues to face the realities of a worldwide pandemic, the raging Black Lives Matter movement, and many other tragedies, Lanita hopes that her new anthem would “change the narrative” by speaking the truth but still inspire audiences in a way that will challenge them to persist beyond defeat. 

“Truth is, we need it,” openly shares Lanita. “The world needs healing to begin and to bring people together instead of dividing us. It would be selfish to say this record is for me when truthfully the words came together for us. This is our song.” 

“Holdin’ On” is a song with a mission of uplifting the broken and heavy hearted and challenging us to be a part of the change that we want to see. It speaks about embracing every challenge and aspiring for better days to become greater than who we were yesterday.

The song comes in partnership with the Black Music Action Coalition (BMAC). Together, the artist and her collaborators aim to encourage people, especially those of color, to write their own stories and rise with strength and tenacity. 

For Lanita Smith, music has always been a constant. The Memphis, Tennessee-bred artist rose from humble beginnings of country-back church choirs to performing on national television and touring some of the country’s biggest stages. Lanita has performed in events like Coachella, Jackson’s R&B Festival, The Troubadour, Hotel Cafe, and Kanye West’s Sunday Service. Currently, the artist is working on developing her brand and music, releasing hits like “I Love You,” which has over 292,000 streams on Spotify; “It’s You,” with over 160,000 streams; and “Love Can Do,” with over 131,000 streams.

In the future, Lanita Smith hopes to expand her music and grow her platform as an international entertainer and a philanthropist. 

To follow Lanita, visit her website, Spotify, Facebook, and Instagram account. “Holdin’ On” can be downloaded through this link.