Sony Music Expands China Deal, TikTok Signs Daddy Yankee in Latest Industry Moves

Thematic editorial illustration for Logan Light Named Chief of Staff to WMG CEO Robert Kyncl

Music Business Worldwide’s latest weekly round-up covers a new agreement between Sony Music and a Chinese partner, along with TikTok’s signing of reggaeton pioneer Daddy Yankee. The digest also touches on YouTube’s renewed involvement with Billboard, among other developments across the industry.

The round-up reflects continued activity among major labels and platforms as they pursue regional partnerships and artist deals tied to short-form video and streaming growth.

Read the full story at Music Business Worldwide.