Timeless Music Marketing Strategies: From the 1980s to the 2020s
Music marketing has evolved over the past few decades, but certain strategies have proven to be timeless. From the early days of MTV to...
Songwriting University Gives Aspiring Songwriters Direct Access to World-Class Songwriters
Songwriting University, a new online platform, recently launched in Nashville, TN with the goal of honoring the great songwriters of today while nurturing the...
The Sound of Success: How Music Drives Olympic Viewership
Music has always been an integral part of the Olympic experience, from the opening ceremonies to the closing celebrations. However, its impact on viewership...
Three Underrated Platforms to Share Your Music
Living in the 21st century, music artists have endless opportunities and space to promote their music on the Internet – through social media, streaming...
Exploring the Lo-Fi Hip-Hop Phenomenon
Lo-fi hip-hop has emerged as a cultural phenomenon that uniquely connects with Millennials and Gen Z. Characterized by its nostalgic, calming sound and DIY...
Alwyn Says it’s Normal to be “Oddly” Private About His Partnership with Taylor Swift
Jacopo Raule/FilmMagic
Joe Alwyn walks the red carpet in front of the 'The Favourite' screening during the 75th Venice Film Festival at Sala Grande on...
Breaking the Algorithm: How Independent Artists like Maude Latour are Thriving on Streaming Platforms
In today’s ever-evolving music industry, traditional paths to success are being reshaped by the rise of streaming platforms. Independent artists like Maude Latour are...
The Impact of Music Festivals on Local Economies: Driving Cultural Tourism and Economic Growth
Music festivals have become more than just events for fans to enjoy live performances—they are powerful drivers of local economies and cultural tourism. As...
Justin Timberlake Crosses $150 Million Mark With Man of the Woods Tour
Plus: J Balvin expands North American reach to more than 150,000 fans.
Sitting atop the Hot Tours recap dated Jan. 19 (see below) is Justin...
From Past to Present: The Evolution of Olympic Music
The Olympic Games have long been a celebration of athletic excellence. Aside from this, they are also a grand showcase of cultural expression. Music...